Young women are the heaviest fragrance users, according to a recent survey by NPD Group. However while young women are more likely to wear fragrance, their purchases lag behind other groups. According to NPD’s annual Women’s Fragrance Track study, although women 18 to 24 years old used more fragrance than older women in the past year, less than 60% of them purchased a fragrance. In contrast, 63% of women 25- to 34-years old, 62% of women 35- to 44-years old and 64% of women 45- to 54-years old p...